Privacy Policy And Terms Of Use

TERMS OF SERVICE

Effective Date: August 15, 2026

Welcome to Maxima Aluminum LTD’s website: https://eavestrough.to. By accessing or using this website, you agree to the following Terms of Service. Please read them carefully.

1. Acceptance of Terms

By visiting or using our website, you accept these Terms and our Privacy Policy. If you disagree with any part, please do not use our site.

2. Services

We provide information about our exterior renovation services including:

• Eavestrough Installation & Repair
• Downspout Installation & Repair
• Siding Installation & Replacement
• Soffit & Fascia Services
• Gutter Guards (Alu-Rex)
• Custom Aluminum Cladding & Capping

All services are subject to availability and may require a formal quote or contract.

3. User Conduct

You agree to:

• Use the site only for lawful purposes
• Not use the site to distribute malware, spam, or offensive content
• Not copy, reproduce, or exploit any content without permission

4. Intellectual Property

All content (images, text, logos, design) is the property of Maxima Aluminum LTD unless otherwise stated. Unauthorized use is prohibited.

5. Quotes and Estimates

Any quote or estimate provided via our online forms is non-binding until confirmed via phone, email, or signed agreement. Final pricing may vary based on inspection or material availability.

6. Third-Party Links

Our website may contain links to third-party sites (e.g., product suppliers, design tools). We are not responsible for the content or privacy practices of these sites.

7. Limitation of Liability

We strive for accurate information, but we make no guarantees that the site is error-free or uninterrupted. Maxima Aluminum LTD is not liable for any damages arising from your use of this website.

8. Changes to Terms

We may update these Terms at any time. Updates will be posted on this page.

9. Governing Law

These terms are governed by the laws of Ontario, Canada.

10. Contact

Questions? Contact us at:
[email protected]

PRIVACY POLICY

Effective Date: August 15, 2026

Maxima Aluminum LTD (“we,” “our,” “us”) respects your privacy. This Privacy Policy explains what information we collect on eavestrough.to, how we use it, who we share it with, how long we keep it, and your rights under the Personal Information Protection and Electronic Documents Act (PIPEDA).

Who we are

Maxima Aluminum LTD is an aluminum exterior contractor based in Mississauga, Ontario, serving the West Greater Toronto Area since 2002. Our website address is https://eavestrough.to.

What data we collect

Information you provide directly:

• Contact form / estimate request submissions — name, email address, phone number, postal code or service address, project details, and any additional information you choose to include. Collected only when you submit a form.
• Email correspondence — if you email us directly, we retain the content of your message and your email address to respond.

Information collected automatically:

• Server logs — IP address, browser type and version, operating system, referring URL, pages viewed, and timestamps. Used for security, spam prevention, and site performance analysis. Logs are handled by our hosting provider and by Cloudflare (our CDN and security layer).
• Cookies — see the Cookie Policy for the full list, categories, and how to manage them.
• Analytics data — anonymized behavioural data collected by Google Analytics 4 (pages viewed, time on site, device type, general geographic region).
• Session behaviour data — Microsoft Clarity records anonymized session information (mouse movements, clicks, scroll patterns, page interactions) to help us understand how visitors use the site and identify usability issues. Microsoft Clarity does not record keystrokes in form fields or sensitive information.
• Advertising data — conversion events and click attribution data collected by Google Ads and Meta (Facebook) Pixel when you interact with our ads or visit our site after clicking one.

How we use your data

• To respond to estimate requests and provide the services you have inquired about
• To send you follow-up communications related to your inquiry
• To improve our website performance and user experience
• To measure the effectiveness of our advertising campaigns
• To protect the site against spam, fraud, and unauthorized access
• To comply with legal obligations

Media & embedded content

Articles on this site may include embedded content (videos, maps, images). Embedded content from other websites (YouTube, Google Maps, etc.) behaves as if you had visited that website directly. These third parties may collect data about you, use cookies, and monitor your interaction with the embedded content.

Who we share your data with

We do not sell your personal information. We share limited data only with:

• Our hosting provider (Verpex) — stores the website and receives standard server logs
• Cloudflare — CDN and security provider; processes traffic and logs security events
• Google — Analytics 4 and Google Ads (anonymized behavioural data and conversion signals)
• Microsoft — Clarity session recording and behavioural analytics
• Meta Platforms — Meta (Facebook) Pixel for advertising conversion measurement
• Contact form processor (Contact Form 7 / Flamingo) — stores form submissions on our server
• Email service provider — delivers estimate confirmations and email replies (WP Mail SMTP)
• Law enforcement or legal authorities — only when required by valid legal process

How long we retain your data

• Estimate requests and contact form submissions: retained for up to 7 years for tax, warranty, and follow-up service purposes, then securely deleted.
• Email correspondence: retained until no longer needed for the relationship, then deleted.
• Server logs: retained by Cloudflare and our hosting provider per their standard retention (typically 30-90 days).
• Google Analytics data: retained per Google’s standard settings (currently 14 months for user-level data).
• Microsoft Clarity data: retained per Microsoft’s standard settings (currently up to 13 months).
• Advertising conversion data: retained per Google Ads and Meta Ads default retention.

Your rights under PIPEDA

Under the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy laws, you have the right to:

• Know what personal information we hold about you
• Access that information
• Request correction of inaccurate information
• Withdraw consent for future use of your information
• Request deletion of your information (subject to legal retention requirements)
• Lodge a complaint with the Office of the Privacy Commissioner of Canada

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

How to file a privacy complaint

If you have concerns about how we handle your personal information, please contact us first at [email protected]. If your concern is not resolved, you may file a complaint with the Office of the Privacy Commissioner of Canada:

• Website: https://www.priv.gc.ca
• Toll-free: 1-800-282-1376

Data security

We use industry-standard measures to protect your information, including HTTPS encryption sitewide, Cloudflare’s security layer, Wordfence firewall and malware scanning, restricted admin access, and regular software updates. No online transmission is 100% secure, but we take reasonable steps to protect your data.

Where your data is stored

Our website and databases are hosted on servers located in Canada. Third-party services (Google, Microsoft, Meta, Cloudflare) may process data outside of Canada in accordance with their own privacy policies and international data transfer agreements.

Children’s privacy

Our services are directed to homeowners and property managers. We do not knowingly collect personal information from anyone under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.

Changes to this policy

We may update this Privacy Policy from time to time. The “Effective Date” at the top will reflect the latest version. Significant changes will be announced on our homepage.

Contact us about privacy

Questions about this Privacy Policy or how we handle your data?

Maxima Aluminum LTD
Email: [email protected]
Phone: 416-677-8191

COOKIE CONSENT NOTICE

Our website uses cookies to enhance your browsing experience, measure the effectiveness of our advertising campaigns, and analyze site traffic.

What Are Cookies?

Cookies are small text files stored on your device that help websites remember your preferences, analyze traffic, and provide features like social sharing.

How We Use Cookies

We use cookies to:

• Improve site performance
• Analyze how users interact with our site (Google Analytics 4)
• Record anonymized session behaviour to identify usability issues (Microsoft Clarity)
• Measure the effectiveness of our advertising (Google Ads conversion tracking)
• Measure the effectiveness of our Meta advertising (Facebook Pixel)
• Enable social sharing or embedded content (YouTube, Google Maps, etc.)

For a full list of the cookies we use, please see our Cookie Policy.

Managing Your Preferences

You can control or disable cookies via your browser settings. Note that disabling cookies may affect your user experience.

You can also opt out of specific advertising and analytics platforms directly:

• Google Analytics: https://tools.google.com/dlpage/gaoptout
• Google Ads personalization: https://adssettings.google.com/
• Microsoft advertising & analytics: https://account.microsoft.com/privacy/ad-settings
• Meta (Facebook) advertising: https://www.facebook.com/adpreferences/ad_settings
• Interest-based advertising (industry-wide, Canada): https://youradchoices.ca/choices